Appropriate, Subverte, Activate!
|Place: New York (USA), Reykjavik (IS).
Date: 2011 – 2012.
Time: Few hours.
Space: Public space.
Public actors: –
Private actors: Marcos Zotes, Columbia University, Reykjavik Winter Lights Festival 2012.
Appropriate, Subverte, Activate! Projection as Urban Activator” is a research about temporary appropriation of public spaces through light projections on them. The project carries out a series of interventions that change the perception of a space during everyday order of urban life, criticizing the way politics manages urban spaces through the highlighting of the physical or conceptual conflicts in each place. “Appropriate, Subverte, Activate!” is a projection on the Columbia University Library, a call for action seeking to create moments of reflection on the use of public space; the illicit action was made even if the Columbia offered a censured version. “CCTV/Creative Control” is a projection of an enormous big eye onto the lower surface of a water tower in Brooklin, NY, “Rafmögnuð Náttúra” transforms the static facade of a church in Iceland into a vibrant public space.